Tuesday, December 06, 2005

Free publicity

It probably won't be overly successful as an electoral strategy, but one Green candidate at least deserves points for originality:
A Green party candidate in Saskatchewan intends to run his federal election campaign without spending a cent.

"We're not using money," said Larry Zepp, a candidate in the Prince Albert riding. "We're running a campaign with zero money. That's our plan. No money."...

Instead of an expensive campaign for the Jan. 23 vote, Zepp plans to deliver Green ideas through the media.
Of course, the usual difficulty for the Greens is to try to get media attention to begin with. But even if this is his last major media coverage, at the very least Zepp has managed win national notice for his strategy. And for a party all too often left out, that has to count for something.

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